This Privacy Policy explains how Robert Den Expert (“we”, “our”, “us”) processes personal data through its website www.robertdenexpert.be. We are committed to protecting your privacy and handling your data with transparency and care.

We comply with the General Data Protection Regulation (GDPR) and all applicable Belgian and European privacy laws.

1. Data Controller

The data controller responsible for processing your personal data is:

Robert Den Expert (Diamond House BV)
Vestingstraat 59
2018 Antwerp, Belgium
Email: rob@diamondhouse.be
Phone: +32 (0)3 226 93 93

2. What Personal Data Do We Collect?

a. Information you provide directly

When you contact us or request an appointment through the website, we may collect:

  • Name
  • Email address
  • Telephone number
  • Message content
  • Appointment details

b. Automatically collected data

When visiting our website, certain data is collected automatically via cookies and analytics tools (Google Analytics 4, Meta Pixel, Google Ads), including:

  • IP address (anonymised by GA4)
  • Browser and device information
  • Pages visited
  • Duration of visit
  • Interactions with forms or buttons

For more details, see our Cookie Policy.

3. Why Do We Process Your Personal Data?

We process your data for the following purposes:

To respond to your enquiry or appointment request

Legal basis: performance of a contract / legitimate interest

To improve our website and services

Legal basis: legitimate interest

To measure and optimise advertising performance (Google Ads, Meta)**

Legal basis: consent (via CookieYes banner)

To comply with legal obligations

For example, invoicing, bookkeeping, and anti-fraud regulation in the jewellery sector.

We do not use automated decision-making or profiling.

4. Do We Share Your Data?

We do not sell or trade your personal data.

We may share data only with essential service providers, including:

  • Website hosting provider
  • Google Analytics 4
  • Google Ads
  • Meta Pixel
  • CookieYes (for consent management)

These parties act as GDPR-compliant data processors.

5. Cookies & Tracking

Cookies and tracking technologies (GA4, Google Ads, Meta Pixel) operate only after you provide consent via the CookieYes banner.

For details about categories, purposes, retention times and management, please refer to our Cookie Policy.

6. Data Retention

  • Contact form submissions: up to 12 months
  • Analytics data: according to GA4 retention (maximum 14 months)
  • Advertising data: retention defined by Google and Meta
  • Server logs: up to 12 months

Data is retained only as long as necessary.

7. International Data Transfers

Some processing tools (Google, Meta) may transfer data outside the EU.
These transfers are protected by:

  • Standard Contractual Clauses (SCCs)
  • Adequate safeguards as required by GDPR

8. Your Rights

You have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion of your data
  • Object to or restrict certain processing activities
  • Withdraw consent for cookies and tracking

To exercise your rights, contact:

rob@diamondhouse.be

If you believe your rights have not been respected, you may submit a complaint to the Belgian Data Protection Authority:

https://www.gegevensbeschermingsautoriteit.be

9. Security

We implement appropriate technical and organisational measures:

  • HTTPS encryption
  • Restricted access
  • Secure servers
  • GDPR-compliant processors
  • Regular security monitoring

10. Updates

This Privacy Policy may be updated when necessary.
The most recent version will always be available on this page.